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June 2, 2011

Express Service Extends Greater Convenience To PROTON Customers


 Underlining its commitment towards enhancing customer service and satisfaction, PROTON is now offering owners who send their vehicles in for servicing, free labour charges should a regular maintenance service at its authorized service centres exceed 60 minutes.
Under a newly-introduced 60 Minutes Express Service programme, customers will enjoy a much shorter servicing time and in addition, benefit from a free 18-point quality and safety check at Proton Edar Sdn Bhd services centres. And if the service time exceeds 60 minutes, they will not be charged any labour cost. 

The express service will initially be available at 21 service centres nationwide from today, and is in the process of being extended to cover all Proton Edar service centres. Customers need to only look out for the 60 Minutes Express Service logo at the respective service centres to identify the ones offering the service. 

“A frequent complaint we receive from customers is that it takes too long to service their Proton car. More often this is attributed to the number of vehicles that are being attended to at the service centre at any one particular time. In order to address this, we now have dedicated service advisors to attend customers, dedicated technician to work on the vehicles, and dedicated service bays to get the job done,” said Proton Edar Sdn. Bhd Chief Executive Officer Encik Mohamad Shukor Ibrahim. 

“One might still argue that 60 minutes is a long waiting time, but in the interest of our customer’s safety, PROTON has included a free and thorough 18-point check that is intended to identify other areas of concern with the vehicle that the customer may not be aware of and may require immediate attention. It’s much more than just changing the lubricants, oil and air filters but a detailed service check-up. As we continue to improve our services across all areas, we will be working aggressively to reduce the servicing time even further. And while customers wait for their car to be serviced, they can also enjoy our warm hospitality and take advantage of our Wifi facility,” he added. 

Encik Mohamad Shukor said the programme is also aimed at enhancing productivity in terms of service operations, and in the long term, will attract an even larger population of Proton car owners to Proton Edar’s authorized service centres. The introduction of the 60 Minutes Express Service programme also complements the company’s wide range of other services, which offers customers Proton Genuine Parts, skilled manpower and warranty protection. 

“This integrated approach to enhancing the ownership experience of a Proton car will also address the threat of imitation spare parts and inferior components in the market which not only cause severe harm to the PROTON brand, but also jeopardizes the lives of Proton car owners,” said Encik Mohamad Shukor. 

The 60 Minutes Express Service programme is only available via appointment from Mondays to Fridays from 8.00am to 5.15pm, and is applicable for only basic maintenance which includes lubricant change. 

For more information, customers can call Proton i.care at 1800-88-0888. 

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