The 2012 Ford Focus has been named the official car of the 2011 Consumer Electronics Show (CES) to be held on January 6-9. (Photo credit: Auto Blog)
Yet to be officially launched in the automotive market, the 2012 Ford Focus is already a certified winner.
The soon-to-be-released Focus — which will be produced with a four-door sedan and sporty five-door hatchback to be released by early 2011 — has been named the official car of the 2011 Consumer Electronics Show (CES) to be held on January 6-9.
The tech-packed Focus is a perfect match for CES.
As the official car, Focus will have a prominent presence during the show, including more product-specific signage, displays, demonstrations and materials. Focus follows in the footsteps of the 2010 Ford Taurus, which was the official car at the 2010 CES held earlier this year.
"The all-new Focus harnesses the best of what Ford Motor Company has to offer, delivering class-leading features and technologies as well as an expected 40 mpg," said Ken Czubay, vice president, U.S. Marketing, Sales and Service, Ford Motor Company. "We're excited for Focus to reach dealers in North America and Europe in early 2011 and want to share that excitement and the unprecedented level of technology Focus has to offer with the global consumer electronics industry – an increasingly important influence on new vehicles."
The all-new Ford Focus will feature the brand’s latest automotive technology, such as the Ford SYNC, MyFord Touch driver connect technology, Intelligent Access with Push Button Start, Sony Audio with HD Radio and Active Park Assist.
The MyFord Touch features a Wi-Fi radio that will host a secure wireless Internet access for the vehicle through a compatible USB mobile broadband modem inserted into SYNC's USB port.
Tech enthusiasts as well as music lovers also will appreciate that Focus will be the first car in its class available with an audio system supplied by global consumer electronics leader Sony®. Featuring a class D digital amplifier developed specifically for Focus, this system has 10 speakers, three-layer soft dome tweeters and a subwoofer offering up 355 watts of continuous power. Coupled with MyFord Touch, the Focus audio system also features HD Radio technology with iTunes Tagging – also a first in its class.
"Customers want smaller cars with outstanding fuel economy, but without sacrificing any of the style, technology, connectivity and driving quality they demand from larger vehicles," said Czubay. "With the all-new Focus leading the pack, our next-generation of smaller cars and utilities will prove that Ford is ready to meet that challenge."-autoblog
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